CHALLENGE:
Create a campaign to get people excited about the upcoming launch of a new flavor of Verve, Verve BOLD. Verve was an energy drink. BOLD offered an increased dose of natural caffeine for an extra boost of energy.
To increase day-of-launch sales, I worked on creating a campaign that would keep followers and distributors focused on the actual launch date.
Concepting and countdown ideas are mine. Designed by Vemma’s in-house award winning design team.
